I need Switzerland – sun, snow, country air or big city hustle and bustle. Thanks to its sheer diversity Switzerland offers it all.

I need Switzerland – sun, snow, country air or big city hustle and bustle. Thanks to its sheer diversity Switzerland offers it all.

Switzerland may be a small country, but it is big on possibilities, with cosmopolitan cities, storybook villages and slices of Alpine splendor scattered across the land. Due to its compact size, Switzerland’s best travel adventures are just a stone throw apart from each other and can be easily reached by public transportation — a prosperous, postcard- perfect country in the very heart of Europe.
Switzerland may be a small country, but it is big on possibilities, with cosmopolitan cities, storybook villages and slices of Alpine splendor scattered across the land. Due to its compact size, Switzerland’s best travel adventures are just a stone throw apart from each other and can be easily reached by public transportation — a prosperous, postcard- perfect country in the very heart of Europe.

Plan Your Trip to Switzerland

Places to Go

Hardly any other country can boast of uniting so many different regions over such a small area. In some places it feels as if you are in southern climes, while elsewhere lush plants, rugged mountains, cultural highlights and much more await.

Ticino

Ticino, the part of Switzerland where people speak Italian, and the climate is mild throughout the year. An immense world enclosed in a small region rich of contrasts: palm trees and glaciers, lakes and mountains, gourmet restaurants and grottos, trends and traditions. Here quality and efficiency are Swiss, whereas the lifestyle is Italian. Be seduced by the many suggestive spots, the colors and the flavors of the “Dolce Vita” that make this land unique and unforgettable.

Zurich

In Zurich, inquisitive urban explorers can witness the contrast between 2,000 years of history and modern, lively neighborhoods abounding in art, culture, and gastronomy – all the while surrounded by lush forests and the deep-blue Lake Zurich. In addition, the city- scape is characterized by more than 100 museums and 50 galleries. Zurich is the ideal base from which to explore the Swiss Alps.

Zurich

In Zurich, inquisitive urban explorers can witness the contrast between 2,000 years of history and modern, lively neighborhoods abounding in art, culture, and gastronomy – all the while surrounded by lush forests and the deep-blue Lake Zurich. In addition, the city- scape is characterized by more than 100 museums and 50 galleries. Zurich is the ideal base from which to explore the Swiss Alps.

Lausanne

The Capital of the Canton of Vaud, Lake Geneva Region, was elected as Best Small City in the World in 2020 by Monocle. Discover the ‘other side’ of Switzerland where gastronomy and ‘la douce vivre’ are embedded in everyday life. Vineyards beyond sight, mountains & nature all around and the largest lake of Western Europe at its feet.

Zermatt

See the Matterhorn once in a lifetime. This is a must. The highlights: highest lift station in Europe. The most beautiful hiking trails, snow guaranteed slopes, excursion peaks with exceptional views, and cozy mountain restaurants. Top cuisine and shopping experiences. And all of this in one village that is car-free. And where alpinists, ski fans, pleasure seekers and friends of nature all gather.

Zermatt

See the Matterhorn once in a lifetime. This is a must. The highlights: highest lift station in Europe. The most beautiful hiking trails, snow guaranteed slopes, excursion peaks with exceptional views, and cozy mountain restaurants. Top cuisine and shopping experiences. And all of this in one village that is car-free. And where alpinists, ski fans, pleasure seekers and friends of nature all gather.

Geneva & Lake Geneva Region

Geneva and the Lake Geneva Region is one of Europe’s most varied touring and holiday destinations. The region extends from the international city of Geneva to the Jura Mountains, the Vaudoise Alps and along crystal–clear waters of Lake Geneva. Not to be missed are Geneva’s famous fountain, the Jet d’Eau, and the terraced vineyards of Lavaux – a UNESCO World Heritage Site between Lausanne and Montreux.

Jungfrau Region / Interlaken / Jungfrau Railways

Discover the Interlaken & Jungfrau Region and be surrounded by the breathtaking Swiss Alps and serene lakes. Stay at the Victoria-Jungfrau Grand Hotel & Spa in Interlaken or in one of the mountain villages in the Jungfrau Region.

Add that extra element of class for special occasions with a once-in-a-lifetime trip to Jungfraujoch – Top of Europe and complete it with an exclusive visit to the Platinum Lounge and VIP Gondola.

Jungfrau Region / Interlaken / Jungfrau Railways

Discover the Interlaken & Jungfrau Region and be surrounded by the breathtaking Swiss Alps and serene lakes. Stay at the Victoria-Jungfrau Grand Hotel & Spa in Interlaken or in one of the mountain villages in the Jungfrau Region.

Add that extra element of class for special occasions with a once-in-a-lifetime trip to Jungfraujoch – Top of Europe and complete it with an exclusive visit to the Platinum Lounge and VIP Gondola.

Discover Switzerland Now.

EXPERIENCES

Swiss Travel System

Switzerland by train, bus and boat – the Swiss Travel System is the perfect way to discover the delights of the Swiss Alps and cities. Travel in comfort along fascinating panoramic routes of the Grand Train Tour of Switzerland. Visitors can experience all of it with only one single ticket: the Swiss Travel Pass.

Glacier Express

The panoramic journey on the Glacier Express makes a lasting impression: St. Moritz, the imposing Rhine Gorge, the Landwasser Viaduct or the majestic Matterhorn and Zermatt are just some of the highlights along the route. Enjoy a delicious lunch served directly at your seat while you enjoy the panoramic views.

Food & Wine

Treat yourself to a meal at a traditional Swiss inn, a stylish new place with an urban garden, a fine dining establishment known far beyond the national borders, or a place you might visit on a daytrip with panoramic views of the Alps.

Adventure Paradise

Encounter local wild animals, sample traditional delicacies, and learn all there is to know about handicrafts and architectural witnesses to history in our country. And, if that is not adventure enough, you should absolutely explore our adventure and theme trails.

Art & Culture

Switzerland is a country rich in cultural gems. Some of these cultural assets are centuries old, such as many of the churches, sights and traditional customs. Others, including paradigms of modern architecture and urban design, symbolize the progressive nature of our country.

Boutique Towns

Given their relaxing ambience, they might at first appear rather placid. But do not be deceived: our towns and cities are truly vibrant. With their varied cultural offerings, fun experiences and shopping possibilities, they bring together the best within a very small area.