This is Sweden

Sweden is a long country shaped by its seasons and landscape. You are always close to nature and there is something unique to experience no matter the weather. From dramatic mountains, snow covered landscapes and deep forests in the north to stunning islands, beaches and big cities in the south. Choose between hotels where extravagant royal architecture meets modern Scandinavian design, picturesque boutique hotels and accommodation out of the ordinary. How about a night in a spectacular tree house, floating hotel and elk cottage? There is something for everyone.

First-time visitors to Sweden are typically struck by two things. Firstly, the country’s progressiveness in every respect — from technology, design, fashion and lifestyle to behavior patterns, consumption habits and societal systems. And secondly, an authenticity in the natural world, and in the Swedish people’s fondness for their history, heritage, customs and traditions.